Honey is an important commodity with a huge demand the world over. The benefits of honey are widely known, and the innumerable medicinal properties make it a must-have in every household, especially during the ongoing pandemic as it is known for boosting immunity. In 2018, the global honey market size was valued at $8.4 billion and it is expected to reach $9.79 billion in 2020. A key reason for the rising global demand is consumer preference for a healthy and nutritious substitute for sugar. The variety of nutrients, vitamins and minerals found in honey as well as its anti-inflammatory, antibacterial, antimicrobial, weight management and antioxidant properties are also major reasons influencing the growth of honey’s market size.
The demand for raw honey is also witnessing an upward trend. More and more people are now opting for raw honey as against choosing the commercial variety which may lack certain health benefits. A number of raw honey suppliers are collaborating with beekeepers to fulfill the demand for unprocessed honey around the world.